Batch, the extracts brand of Bud & Mary's, is sponsoring live art demonstrations at the 2025 Rooster Art Fest in Denver, featuring local artists Joe Palec and Patrick Kane McGregor. The sponsorship represents the cannabis industry's increasing involvement in community cultural events and artistic collaborations.
In partnership with Blazy Susan, Batch is providing a YETI Tundra 350 Hard Cooler that artist Joe Palec will adorn with his distinctive black-and-white drawings, valued at $4,200. Palec, who is also featured in Bud & Mary's Curated Flower product line packaging, will create the artwork live during the event at ReelWorks Denver on September 6. Meanwhile, muralist Patrick Kane McGregor will paint one of his signature dog paintings using Bud & Mary's Founder Chris Nelson's Husky as his model.
Rebecca Maestas, VP of Marketing at Bud & Mary's, stated the company's excitement about participating in the Denver Rooster Art Fest to feature local artists and showcase their Batch vape brand. She emphasized that such communal art experiences help the company connect with customers in new ways, aligning with Bud & Mary's people-focused values.
The Rooster Art Fest serves as Denver's premier street and urban art festival, featuring more than 50 local and national artists, live murals, art battles, immersive installations, and multiple music stages. For event information and tickets, visitors can access the Rooster Arts Fest website.
This sponsorship demonstrates how cannabis companies are expanding beyond traditional product marketing to engage with communities through cultural and artistic partnerships. The initiative reflects the industry's maturation and its efforts to integrate into mainstream cultural events, potentially influencing how cannabis businesses build brand recognition and consumer relationships through non-traditional marketing channels.
Bud & Mary's, which describes itself as taking a science-driven approach to crafting premium cannabis products, has expanded its offerings into multiple states including Colorado, Michigan, Iowa, and Missouri. The company maintains its commitment to quality and community engagement, as evidenced by this arts sponsorship. Additional information about the company is available at BudMary.com.
